Information is information not matter and energy. This statement is indicating about information revolution. Our society is gradually turning into an information society and the major source of information is the internet. Internet has changed the basic concepts about the business. Now the modern business totally depends on the internet. There are so many examples of online businesses like the e-store.

There are billions of people on the globe which are enjoying internet facility. If a company markets its products online then its message can be transferred to the billions of people at minimal cost. Now the modern way of marketing is the online marketing means marketing buy using web sites or the internet.

A company must have a web site from where it can communicate with the customer and can display its products. Now the basic question is that how the billions of users know about the company, its business and about the company’s web site. Its simple answer is online website marketing and good ranking in the search engines.

There are so many methods for the online website marketing like article marketing, social book marking services, blogs, forums, online groups and communities and micro blogging services. These days the most popular website marketing method is the micro blogs. The most popular micro blogging service is twitter. Twitter is very powerful and very simple. The idea is the share something with others. The users from where we are willing to receive information are called followings and the persons who are willing to receive information from us are called followers. The micro blog is called a tweet. When a person adds a tweet in his twitter account then it would be displayed on the main page of all the followers. If a person has one thousand followers on twitter then his message can be displayed in front of thousand persons. It is a modern way for the website marketing. Just the necessary thing is an account on twitter with handsome amount of followers for the website marketing.

To get followers the simple and efficient method is that you must follow others and in turn others will follow you. It is not important to have so many followers. For web site marketing the most important is thing is your relationship with the followers.

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Author: Muhammad Anwar Farooq Rana